Simply Gok Wan Lingerie Blog

Well the votes have been coming in thick and fast. It was a very close competition but Christine’s cute cupcake bra and briefs set has captured peope’s hearts.

Well done Christine!

We’re very excited about the prospect of seeing Christine’s cupcake design made reality and sold as part of the Simply Yours lingerie collection in Spring Summer 2011!

Thanks everyone for voting! We’ll keep you updated with the progress of the project…

The Simply Yours ‘Brief to Bra’ lingerie competition is now closed for entries. We received over 100 and we were abolsutely thrilled with both the quality and the quantity of the entries. A massive well done and a huge thank-you for all of you who entered - you really did make choosing the final three designs very difficult.

However, we did manage to reach a decision! The three finalists are:

Eva Lai with her stunning pink and black vintage look set:

Christine Pipes with her too-cute cupcake design:

And Corinna Melbourne with her fabulously feminine set:

So we’ve selected the finalists… now it’s up to you!

To vote for your favourites, simply go to the Brief to Bra finalists photo gallery and leave a comment under the one you want to win.

Well done to Eva, Christine and Corinna - and may the best bra win! Remember, the winning design will be made and sold at Simply Yours. So which one do you want to wear?

Gok Wan’s shapewear collection is back for Spring/Summer 2010 with sexy new styling and a choice of fabulous new colours. Well, you can’t be surprised that after three successful seasons the range would have a little Gok makeover can you?

The three colour choices are now Deep (Black), Vintage (Mink/Natural) and the stunning Lagoon (Blue).

One of the main differences this season is the bra cup shape. The best-selling Banger Booster hasn’t gone away, but it’s been revitalised with a balconette rather than a plunge shape. This applies to all of the cup size shapewear pieces - the Sassy Slip, Curve Controller and the update of the Boobilicious Basque, Basque In Glory. This bra shape will give you more of a ‘Pride and Prejudice’ style cleavage and will support you beautifully up to a G cup.

You’ll also notice sexy seam details in a sumptuous satin binding to really enhance your curves. And of course, there are some amazing new additions to the collection!

View the Gok Wan shapewear collection in detail.

Shop Gok Wan shapewear at Simply Yours.

The new Gok Wan ‘Basque in Glory’  (Vintage)

Gok Wan’s Balconette Curve Controller (Lagoon)

Gok Wan Balconette Sassy Slip (Deep).

If you fancy following in Gok Wan’s footsteps and designing your own lingerie for Simply Yours - now’s your chance!

We want to see what you look for in a bra set, so we’ve launched our “From Brief to Bra” competition! Send in your lingerie design - the winner will see their curvy creations made into reality and sold online at Simply Yours! You don’t have to be a professional fashion designer - fashion students or anyone with a love of lingerie are welcome to enter.

Everything you need to know is on our Facebook page.

CLOSING DATE FOR ENTREIS IS 14TH FEBRUARY 2010.

Good luck!

If you’ve been following our interviews with the gorgeous, curvy - and funny plus size model Erika Elfwencrona then take a look at the final 2 interviews in the series.

Erika gives us her thoughts on why you don’t have to be skinny to be beautiful - and shares her most embarassing modelling moment!

You may have heard about Gok Wan’s fabulous crusade to get body confidence lessons onto the National Curriculum in PSHE lessons. (That’s Personal, Social and Health Education.) Following an unsuccessful attempt to arrange a meeting with education secretary Ed Balls, his quest continued recently when he arrived at Downing Street with a petition containing 45,000 signatures in favour of his proposal.

Accompanied by his fabulous body confidence ambassador Shona, winner of Gok’s Miss Naked Beauty contest, Gok explained that it’s our responsibility to help look after the next generation:

“When I first started filming How to Look Good Naked I had no idea of the body hatred epidemic.”

“Over 70 per cent of teenagers have admitted they have little or no body confidence at all.

”The average woman in this country is exposed to over 3,000 images of perfection every week, of air-brushing and re-touching and our teenagers are aspiring to look like these people.

“After five years filming the show I feel confident that a difference can be made. We need to teach the next generation that what we see in the media is not a fair representation of the real body.

I think it’s a brilliant idea. The media is affecting people younger and younger these days so it’s important to speak to young people in their ‘formative’ years to help them grow up happy and confident. Good luck Gok and Shona from everyone at Simply Yours!
Sources here and here.

Gok Wan gets studious!

Here are the latest interviews with Simply Yours’ gorgeous, curvy lingerie model Erika Elfwencrona:

In this one Erika chats about her entry into the modelling world as a skinny model and her struggles with it - then her journey into plus size modelling including advice for aspiring plus size models out there.

In this one Erika tells us what her favourite bra is and chats about plus size lingerie and her love of the Gok Wan shapewear range.

In case you missed it (I did) here’s the latest interview with Gok Wan.

Choice quotes:

“if I wear women’s make up, I end up looking like a ladyboy”

“My weekend is for shopping. In fact, my life is for shopping”

“I can sink eight or nine pints of lager. I can drink my friends under the counter.”

Gotta love Gok!

Gok Wan talks fame and fashion with the Irish Independents’s Bairbre Power:

Gok Wan interview

Scroll through the images that accompany the article to see more of the Gok Wan lingerie range.

Remember, if you live in Ireland you can buy the Gok Wan shapewear range from SimplyBe.ie

In the UK you can get it from SimplyYours.co.uk and Simply Be.co.uk

Recognise this gorgeous creature?

She’s the stunning Swedish plus size model Erika Elfwencrona - one of the top models for Simply Yours lingerie.

We thought it was time we got to know her a little better. You hear a lot about Crystal Renn but not so many other successful plus size models - but that doesn’t mean they don’t exist. So let’s hear it for our Erika!

We caught up with the blonde bombshell when she was over for a fitting and captured it all on video to share with you. Here are the first in the series of interviews - more to follow!

In the first, Erika tells us a bit more about herself:

And in this one she talks about being plus size and how she stays looking and feeling so gorgeous: