The video footage from the Simply Yours bra fitting event at Manchester’s prestigious Cloud 23 venue is now ready to view!
Take a look! It’s the next best thing to being there. 
Next post - behind the scenes with Gok Wan!
The guys in the know at Drapers have picked up on the top lingerie trends for Autumn 09 based on the big yearly lingerie show in Harrogate, which took place recently.
Three of the key lingerie looks are:
and Shapewear
Well - the Gok Wan lingerie range ticks all three of those trends!
So now you know that it’s officially a good investment - it’s time to treat yourself!
Jeans. Surely a wardrobe staple for every woman?
If you want the secret to getting a smooth line from your jeans waistband to your waist (and get rid of the dreaded ‘muffin top’) then try some Gok Wan shapewear lingerie.
The Gok Wan high waisted Slicker Knickers control pants are perfect with jeans.
Or if you prefer, the Gok Wan Curve Controller bodyshaper will also work wonders - perfect for underneath dresses too!
If you’re looking for some perfect fitting women’s plus size jeans, take a look at the plus size jeans shop over at Simply Be. Whether you’re looking for bootcut jeans, boyfriend jeans, cropped jeans, flared/ wide leg jeans or slim leg jeans Simply Be has it all in size 14-32.
A while ago I wrote about the excitement in the Simply Yours office when Gok Wan surprised 3 of the Simply Yours girls by giving them the Gok treatment in his Gok Wan underwear range.
Well, now you can see it for yourself in this exclusive Simply Yours video!
Ah God bless Gok Wan!
The girls got to keep their Gok Wan lingerie… and sometimes when you hear a little jingle you can tell when they’ve got it on 
After reading this article I simply had to do a post about it. A Brazillian lingerie designer has created a lingerie line that is fitted with a GPS tracking device!
The lingerie has caused a bit of an outrage, as it’s basically a way for men to keep tabs on a woman’s every move, and has even been branded by some as ‘a modern day chastity belt’. The lingerie maker denies this, but if it’s not for this then what exactly is it for?
The lingerie designer argues that the underwear targets the ‘modern, techno-savvy woman’ and that women could wear the lingerie for ‘protection’.
But really, aside from the restrictions on your freedom:
1) How safe does it really make you just because someone knows exactly where you are at all times? If something was to happen to you this lingerie doesn’t actually let anybody know about it, only where you are, and if where you are is far away from the person keeping an eye on you then would good is that? I suppose the lingerie would be helpful in the case of being kidnapped, which I have to say has never really been my worry when walking through a secluded car park at night. Lingerie that would fend off a would-be attacker (maybe shooting lasers fembot style?) - now that’s something I’d like to see!
2) If you really wanted to wear a GPS system why not just get a GPS system instead of this $500 lingerie
3) Yes I said $500 lingerie
Just think how much gorgeous Gok Wan lingerie you could buy for the equivalent of $500. Until they invent the fembot laser bra, I think you’re best off sticking with Gok.
Gok Wan lingerie - Gok Wan mini corset and Slicker Knickers
In a recent Gok Wan interview (read on to the end), it was questioned whether Gok Wan having his own range of control underwear contradicted what he stood for. The argument was that Gok is all about looking good naked and embracing your natural body – being proud of curves. So they queried how Gok Wan launching his own range of corsets and tummy tuck knickers fits in with this and suggested that it was not a very pro-feminist approach.
I can see where they are coming from with this question. The corset has indeed been an oppressive item of clothing for women to wear throughout much of history (read my article Curves and Corsetry on it here). And indeed, in an ideal world, women should not need control underwear to make them feel good about themselves.
In an ideal world women would also not need make-up, false nails, high-heeled shoes, fashionable clothes, expensive hair-cuts… (the list goes on) to feel good about themselves either.
In an ideal world Gok’s services would not be required at all. There would be no market for a man whose career is based around making women feel good about themselves because women would already feel good about themselves.
But that’s just the thing; this is not exactly an ideal world.
It’s a world where women are put under unbelievable pressure every day to conform to an unattainable beauty and body ideal. And where so many women are made to feel miserable when they do not measure up.
Unfortunately, we are a long way from a society where women are no longer expected to ‘measure up’. And in the meantime women suffer with dangerous diets and go under the knife to have parts of their body made bigger or smaller in order to feel better about themselves.
In a world like this, where happiness for a lot of women remains inextricably linked to their body confidence, Gok is offering all women an easy way to feel good, with lingerie that is beautifully comfortable to wear and makes them feel confident too. Every woman should love and feel proud of her body. Every woman has the right to feel sexy! And this underwear is here to help, to give every woman those fab feelings they deserve to experience.
If anybody is on women’s side in this crazy airbrushing, body-obsessed world, Gok Wan is. If he had the time to help every woman feel proud of her own body the way it is I’m sure he would.
Sadly he can’t. But the Gok Wan underwear is the next best thing.
I came across this article the other day in which I was delighted to discover that Gok Wan tried on some of his own ladies lingerie range! He roadtested the underwear for a month because he wanted to know how it felt.
Bless Gok! Not wanting to receive criticisms of a ‘you’re a gay man how can you know what you’re doing designing underwear for women’ nature he gave the lingerie a thorough testing himself! I have to say, he kept that one pretty quiet from the lingerie team at Simply Yours.
He (alas) did not go for the Banger Booster bra (it seems his bangers don’t need any boosting) but he did try on the shaping shorts (Slicker Knickers, Super Slicker Knickers, Pull Me in Pants) and, wait for it… the sex kitten corset! Although Gok admits “I looked f****** hideous.”
How I wish I had a photo of Gok Wan in the corset to post up for you! I’m afraid though you’ll just have to use your imaginations…
To celebrate Gok Wan coming into our office last week, my colleague Melissa the cupcake queen made Gok some cute little cakes beautifully decorated with bras and knickers!
Gok was very pleased with the lingerie cakes, as you can see from these pics!
The gorgeous Gok Wan lingerie cakes.
I love the little bra and knickers!
That Gok signature is so good Gok Wan could have done it himself!
Gok Wan, the cakes, and a very big grin indeed.
Well, the 25 lucky ladies who will get to meet Gok Wan tomorrow and try on the Gok Wan lingerie have now been notified… and they’re all looking forward to it with a mixture of elation and trepidation. I managed to get a few words from a couple of my colleagues to find out how they felt about meeting Gok Wan and trying on the lingerie.
Sam: “I’m very excited about meeting Gok but I’m a bit apprehensive as well as I don’t know quite what to expect. I hope I get chosen as I’d like to see what the lingerie can really do. I’m hoping Gok can do something to make my stomach appear less noticeable – I’d quite like to try on the waspie.”
Lyndsey: “I’m feeling pretty nervous actually and a bit prudish all of a sudden! I’m a big fan of Gok Wan so it’s going to be great to meet him. I don’t know which of the lingerie range he’ll put me in if I get picked. I think the lingerie range is really cool though, I think the corsets are dead sexy and I love the purple colourway.”
Thanks girls and good luck!
I’m off on my hols for a week now but I’m sure Sam and Lyndsey will fill me in on everything Gok says and does tomorrow. There’ll be some photos of Gok Wan and the girls I’ll share with you when I’m back, and the Gok Wan lingerie video too, when it’s ready.
In my absence you may get the odd guest post from a team-mate – watch this space!
Some of my favourite things about Gok Wan’s shapewear lingerie (apart from how gorgeous it looks and how well it works) are the amazing names. Boobylicious Basque, Super Slicker Knicker, Curve Controller – love it! And where did these incredible names come from? Well, my man Gok Wan of course! We did have to rein him in a little bit now and then (he does have a tendency to get carried away at times). For example, we just had to draw the line when he wanted to call the bra a ‘Banger Hammock’. I mean come on - Banger Hammock? In the end we settled on Banger Booster instead, a great compromise in my mind – that bra really does boost your boobs!
Read all those wonderful lingerie names for yourself at www.simplygokwan.co.uk (If you watch the video for the Banger Booster Gok really does call it a Banger Hammock!)
The Gok Wan ‘Curve Controller’ bodyshaper, ‘Banger Booster’ bra and ‘Super Slicker Knicker’ pants!
